Design Leadership on Your B2B Marketing Team
For a flat monthly fee, you get a B2B-specialized creative pro on your marketing team who transforms your branding for maximum impact.
How it works
Meet Your New "Creative"
Between the expensive, process-heavy agency and the unfocused, unreliable freelancer, there is Cloudpattern Creative.
  • Subscribe to the monthly plan
    Cloudpattern keeps it simple with one set plan. Onboarding is easy, too.
  • We prioritize your design needs
    I plug right into your remote team and begin adding value immediately as your new creative leader.
  • Design impact begins
    I learn your brand and get designing on your highest priority project. We communicate in my portal.
Benefits
A System for Creative Success
On-demand and ongoing creative leadership for all your sales-enablement and lead-generation design needs.
An Intelligent Designer Who "Gets" B2B Marketing
Say goodbye to coping with generalist freelancers who lack B2B experience and strategic understanding.
Ongoing Design Leadership and Brand Stewardship
As a member of your team, I'm invested in upleveling your branding and slaying brand inconsistency.
Clean, Fast and Meaningful Design Work On Demand
Your monthly plan allows me to be dedicated to your ongoing design needs. One project at a time.
One Fixed Monthly Rate for All Your Design Needs
No surprises. Pay the same set monthly price for designing all your marketing tools (see examples below).
Your Comprehensive Design Needs are Covered
From executive keynotes to datasheets to Hubspot landing pages, Cloudpattern is ready to execute.
A Simple Production System Keeps Us Focused
An easy-to-use portal-based workflow keeps work organized, transparent, on track and mercifully out of email.
reputation
Trusted by B2B Marketing Leaders
20 years designing for enterprise technology brands.
  • Tom is everything you want in a creative partner: accountable, precise, curious and unfailingly reliable.
    Josh Kivenko
    SVP of Marketing, Upland Software
  • Tom has a rare ability to take a concept and elevate it to the next level by delivering spectacular branding and visual messaging.
    Nina McIntyre
    SVP of Marketing, Authoria
  • To say Tom is a skilled designer is putting it lightly; he's highly motivated with a creative mind, not to mention super easy to work with.
    Sara Whitwer
    CMO, DryvIQ
  • Tom can not only design to the highest standards, but also consult and advise to help evolve a marketer's ideas into impactful collateral and visuals.
    Anthony Botibol
    VP of Marketing, BlueVenn
Tools
On Demand and Ongoing
All the design support you need for your continuous lead-generation campaigns and sales-enablement tools — with strategy baked in.
portfolio
Designing for Engagement, Clarity and Action

As your dedicated designer, I focus on having more impact on your audiences in everything they see.
one plan
$3,495/month
No minimum commitment. Cancel anytime.
What's Included:
  • A dedicated B2B designer on your team
  • Beautiful and impactful design
  • Creative leadership and brand stewardship
  • All your ongoing design needs covered
  • 100% custom work true to your brand
  • All stock photography and iconography
Tom takes a strategic approach to understanding a client's goals and delivers clean, elegant work with remarkable speed.
Lisa Kilborn, Director of Corporate Communications, Zmags